As a new label on the scene, Obey is set to make a huge impact in the Australian street fashion and art scene.  Direct from the US, Obey is a mens and ladies street wear label based on the art of the infamous Shepard Fairey.  He has spurned a worldwide phenomenon of underground street art: the ominous symbol of “Andre the giant” has been stenciled, graffitied, postered and stickered all over the world.  Obey incorporates influences from graffiti art, skate boarding, and rock & hip-hop music and often features prints of Shepard Fairey’s art.  This is definitely a brand high on street cred… watch this space.

www.obeygiant.com

www.obeyclothing.com